Business Branding

BRAND IDENTITY

Brand identity is the collection of all elements that a company creates to portray the right image to its consumer. Brand identity is different from “brand image” and “branding,” even though these terms are sometimes treated as interchangeable.The term branding refers to the marketing practice of actively shaping a distinctive

01. LOGO DESIGN

A Logo is a design symbolizing ones organization. It is a design that is used by an organization for its letterhead, advertising material, and signs as an emblem by which the organization can easily be recognized, also called logotype. Logotype is a graphic representation or symbol of a company name, trademark, abbreviation, etc., often uniquely designed for ready recognition

02. GRAPHIC DESIGN

Graphic design is the process of visual communication and problem-solving through the use of typography, photography, iconography and illustration. They use typography, visual arts, and page layout techniques to create visual compositions. Common applications of graphic design include corporate design (logos and branding), editorial design (magazines, newspapers and books), wayfinding or environmental design, advertising, web design, communication design, product packaging, and signage.

03. ISOMETRIC DESIGN

Especially for businesses who give their customers more options, or whose product or service looks great in 3D, isometric designs are the perfect visual metaphor.The isometric technique also allows you to show more details with less clutter. Having the ability to show a space in 3D opens up nooks and crannies previously unavailable. There’s literally more space to put things in.

04. WEB DESIGN

A web designer works on the appearance, layout, and, in some cases, content of a website. Appearance, for instance, relates to the colors, font, and images used. Layout refers to how information is structured and categorized. A good web design is easy to use, aesthetically pleasing, and suits the user group and brand of the website. 

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